High-end shopping boulevard opens Wednesday in Lima

November 23, 2010

Shopping in Lima, Guide to Lima, Lima information

Carolina Herrera will open shop at Boulevard Jockey (Photo: Internet)

Tomorrow, Lima’s Jockey Plaza Shoping Mall will inaugurate, Boulevard Jockey, tagged the most luxurious shopping place in Peru, reports El Comercio.

Top notch brands such as Carolina Herrera, Hugo Boss, Montblanc, Calvin Klein, Armani, Salvatore Ferragamo, Ermenegildo Zegna, will open their stores, starting tomorrow, in this new shopping area in the eastern side of Lima.

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Jockey Plaza made an investment of US$ 50 million to build this 7,600 square meter place that will have forty stores of international fashion.

“In Peru we sell US$ 1.2 million annually in our store in San Isidro. It is still a small market compared to Brazil, Argentina or Chile, but due to Peru’s economic growth, we think that in five years the luxury consumer’s sector will be consolidated,” said Paolo Zegna, CEO of Ermenegildo Zegna, one of the world’s top leading companies in men’s luxury clothing.

Juan José Calle, general manager of Jockey Plaza thinks that “these brands have started to see the great potential in the Peruvian consumer of luxury products.”